There seems to be something in the air at the moment. I know it is all down to personal taste, but some of the artwork accompanying the new releases could do with a little work. Everyone seems to be testing my "always judge a record by its cover" standpoint. OK, gloss over that, after all it is all about the music, isn't it?
Anmol Melodies offers up a new release 'It Girl' - an upbeat commercial tune with quite a mild electro pop production. The vocals are at the forefront of the recording, as they really should be for this genre, with Anmol (meaning priceless and/or precious in Hindi) showcasing her vocal gymnastics very effectively. The piece is clean and perky with a subtle East meets West melodic quality, with all the lyrics are sung in English.
I would suggest this track is aimed more at the teen or youth market (that counts me out, then!) - the sort of song that could really go down well at parties and sleepovers. Slightly disappointed that the song was not about the silent film actress, Clara Bow, but that would be too much to ask.
LINK: Anmol Melodies